To successfully ramp up Google Reviews for Merchants & Marine Bank locations, Snapshot deployed a strategy with digital and physical tactics that made participation frictionless for both customers and staff. Our team created direct links to individual Google Review pages, then promoted those links with QR codes on branded physical collateral placed around each branch location. Bank employees were trained on optimal placement and client messaging, and a competition between locations drove enthusiastic adoption, making for a successful campaign turned long-term strategy.
