Open Position

Paid Search Manager

Description

As a Paid Search Manager at Snapshot, you will be an essential part of our dynamic team, collaborating closely with clients and account teams to develop and execute comprehensive paid search marketing strategies. Your role involves creating, monitoring, and optimizing paid search campaigns across various platforms, ensuring effective ad placements and spending. You will analyze campaign performance, identify areas for improvement, and provide valuable recommendations to enhance our clients’ online presence. Utilizing your expertise in Google Ads Editor and Google Analytics, you will assess paid media analytics against key performance indicators, crafting detailed reports and strategic suggestions for client growth. This position offers the opportunity to mentor and manage junior team members while staying ahead of industry trends and technologies to deliver outstanding results for our clients.

ResponsIbilities

Collaborate with clients and account teams to develop comprehensive paid search marketing strategies.
Create, monitor, and optimize paid search campaigns across multiple platforms.
Analyze campaign performance, identify issues, and provide recommendations for improvements.
Utilize Google Ads Editor and other tools to manage paid search campaigns efficiently.
Stay updated with paid search trends, new technologies, and best practices to enhance client strategies.
Mentor and manage junior team members, providing ongoing feedback and guidance.
Prepare detailed reports summarizing campaign results and insights.
Assess paid media analytics against KPIs using Google Analytics and other reporting tools.
Craft recommendations for clients highlighting growth opportunities.Assess paid media analytics against KPIs using Google Analytics, internal reporting and agency reporting, and present findings to key stakeholders.
Craft recommendations for clients that highlight future growth and development opportunities.

Required Experience

Bachelor’s degree or equivalent experience.
Minimum of two to three years of digital media management experience.
Proficiency in paid search campaign management and experience with a DSP is a plus.
Google Ads Search, Display, and Video Certified.
Proficient in Google Ads Editor and Google Analytics.
Strong project management and organizational skills.
Experience with Google Tag Manager and eCommerce platforms is a bonus.Proficiency in Outlook, Excel, Word, and PowerPoint required
Google Ads Search, Display, and Video Certified
Google Analytics Certified
Meta Certified a plus
Experience managing team members
Strong project management and organizational skills

Bonus Points for:

Google Tag Manager Proficiency
Marketing Tag Installation
Shopify or eCommerce experience
Demand Generation experience
Multi-Channel Attribution Mindset

Location

Nashville

IDEAL CANDIDATE

Snapshot is looking for an individual to join our organization and make an immediate impact and help us ensure we meet our Core Purpose with every project – We live to OVER-DELIVER inspirational solutions. You may be the right person for us if you:

Are upbeat – Meaning that you come to Snapshot with a positive attitude and desire to improve 1% each week.

Own your work – From your first day, you are the type of individual that takes ownership of your projects and goes above and beyond for all our clients.

Enjoy a challenge – Our deliverables and service standards are always changing, and new projects kick off daily. You stay ahead of the curve and enjoy learning more about the industry to help educate our clients and stay “in the know.”

About Us

Snapshot is a full-service digital agency bridging the gap between high-quality video production, award-winning website design, and creative online marketing strategies. We help our clients, big and small, showcase their companies and products to the world in a fresh, engaging way.

We have a heavy, consistent project load, and we need someone ready to hit the ground running. If you’re looking for a company that will stretch your creative abilities and teaches you the entrepreneurial spirit, you belong here. Our team is self-motivated, disciplined, and all work effectively as part of a team.

CompensAtion & benefits*

Salaried position with pay depending upon experience
Health insurance coverage
Vision and Dental insurance paid by Snapshot
Life insurance policy paid by Snapshot
Short-term & long-term disability insurance paid by Snapshot
9 paid holidays & 15 PTO days
401K Matching program
$25 a paycheck deposited into your HSA by Snapshot
And more…

*Does not apply to internships.

Snapshot fosters a collaborative atmosphere that encourages people to be part of building a positive, creative culture. It is crucial to provide the resources and time to help ensure our teams not only enjoy the work, but are proud of it.
- Michael DeGuira, VP of Creative