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8 Design Tips for Non-Designers, From a Designer
The simple truth: No professional should be expected to fudge his or her way through any creative discipline, whether it’s graphic design, copywriting, video editing, or organizing a landing page. But the simple reality: People who work for small businesses (or as solopreneurs) end up wearing a lot of hats. Your sales chief might be your project manager and your bookkeeper. Your social media specialist may also be your copywriter, video producer, and graphic designer. And they’re both probably trying very hard to do their very best with the resources they have. Design is a complex discipline that I’ve spent
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OTHER ARTICLES

How to Use Animation In Your Marketing Strategy
It’s hard to keep up with the latest and greatest digital marketing strategies. They are ever changing and constantly evolving. Businesses big and small are

Squarespace vs WordPress: Why One Outweighs the Other
Looking to get your first website up and running? Or has your existing websites become outdated and it’s time for a total revamp from a

5 Things Every Website Should Include
Websites are an important marketing, communication and outreach tool for any business. Whether a small or large company, your website is sometimes one of the first

When to Advertise on LinkedIn? Seldomly, and Here’s Why.
Every digital channel has its own advantage: Instagram’s pool of highly-engaged millennials and gen z’s, YouTube’s precise video and channel targeting, Facebook’s lookalike audiences, Google

5 Design Hacks for Non-Designers
If you didn’t go to design school or haven’t spent hundreds of hours inside of Photoshop or InDesign, you likely hit a roadblock when it comes to design. For some of us, the phrase “fake

How SEO Raised Organic Impressions 106%
From time to time, companies reach out to us wondering if there’s a magical way to bring more visitors to their website. The answer is